Cigna launched the world’s biggest study that explored the relationship between health and vitality. But what is vitality, you ask? It’s the capacity to pursue life with health, strength, and energy, which Army hero Cedric King embodies by challenging himself to do the impossible.
We needed to show clients that Evernorth is more than prescriptions. Our full-service solutions help people lead more fulfilling lives. A medicine cabinet was the perfect framing device to showcase dynamic videos of people fully living, moving, and interacting across three massive screens.